2K

2K Novato, CA, USA
Apr 20, 2019
Full time
What We Need: A motivated gameplay engineer to work closely with the design team to create, develop, and maintain compelling and immersive gameplay systems. What You Will Do: Work closely and constructively with design and art teams to realize creative ambitions Work within Unreal Engine 4 to quickly prototype ideas and to build new features into existing AI and Gameplay systems Research coding techniques and algorithms in order to keep current on technological developments and advancements in the game industry Identify technical and developmental risks/obstacles and generate solutions to overcome identified risks Learn new skills and techniques daily in the pursuit of the above Who We Think Will Be A Great Fit: Strong C/C++ programming skills with a strong familiarity with OO design principles Commitment to code quality, documentation and sound testing procedures Ability to learn and master new technologies and code Familiarity or previous development experience with Unreal a plus Strong 3D Math skills A passion for gameplay
2K Novato, CA, USA
Apr 19, 2019
Full time
The Recruiting team is a small but mighty group, with the huge responsibility for recruiting and hiring exceptional talent all across the business. It's our job to get to know the most talented Engineers, Designers and Artists in the games industry, as well as the Marketing team, Producers, Finance, Production Assistants etc. In this team, we make a big impact on the business every single day. What We Need: We are looking for a Recruiting Coordinator to help us with the daily organizational tasks that keep this team running like clockwork. This is a chance to get your foot in the door, and learn the ropes from a really skilled and experienced recruiting team. Keep us organized, host our candidates when they come to meet our teams, and learn about the games business from the inside out. What You Will Do: Assist Recruiting Department with administration of processes and procedures Schedule interviews globally (on-site, phone and Skype) using MS Outlook with candidates and hiring managers Coordinate global travel arrangements for candidate interviews as well as Recruiting events Update candidate records and job postings in recruiting database and online Assist in the coordination of other recruiting and on-boarding activities as needed Performs general clerical duties including but not limited to expense reports, filing, photocopying, faxing, and mailing, etc. Demonstrate a high level of professionalism in dealing with confidential and sensitive issues Perform other duties as assigned, including special projects Identify opportunities for improving candidate experience and scheduling efficiency Host candidates while they are on site for interviews Travel to job fairs or other recruiting events when needed Write, copy, and post jobs to Taleo or career sites as needed Who We Think Will Be A Great Fit: Are you hoping to "break in" to a career in the games industry? Are you looking to launch your career in Recruiting and work your way up from the bottom? Would you like to mentor with some very experienced recruiters and work with some of the most talented game developers in the world? Are you so organized, your friends sometimes make fun of you for it? Bachelor's degree or equivalent and 2+ years' related experience or an equivalent combination of education and experience Excellent written and oral communication skills Strong organizational, problem-solving, and analytical skills Self-motivated, with the ability to multi task, manage priorities, & manage workflow, completing projects on or ahead of schedule Versatility, flexibility, and a willingness to work within constantly changing priorities with enthusiasm Very proficient computer and internet user. Very strong skills on Microsoft Office Suite particularly Outlook, Word and Excel, & html tags Acute attention to detail, including strong spelling and grammar skills Strong interpersonal skills, including the ability to deal effectively with a diversity of individuals and cultures at all organizational levels Prior work experience in a Recruiting or HR organization is strongly preferred Prior experience with Applicant Tracking Systems/databases such as Taleo or Jobvite is a huge plus. Passion for video games!
2K Novato, CA, USA
Apr 19, 2019
Full time
What We Need: We are looking for a creative marketer with a strong foundational understanding of player acquisition and retention to develop and manage the global strategy for Sid Meier's Civilization. Under direction of the Director, Marketing, the Brand Manager will use consumer and business analytics to help define and execute the global strategic vision, driving the creative development across all marketing communications including key art, packaging, advertising creative and media, trailers, social media, events, web, and retail working with our internal teams, external agencies, and development partners. You'll work collaboratively with cross-functional teams to develop and implement innovative, strategic global marketing plans based on key consumer insights that will inform local territory go-to-market plans. What You Will Do: Be the global ambassador of the brands, creating and presenting plans to senior management and the international marketing and sales teams Help develop and execute the global brand strategy and guidelines for assigned products, and coordinate with game development teams and partners for sign-off on product vision, strategy and business goals from concept throughout the entire lifecycle of the product Work with the analytics team to identify game and player trends to drive business recommendations Identify and advocate initiatives that will improve player acquisition and retention Drive CRM and promotional efforts in partnership with the digital sales and marketing teams Consult with product development teams to ensure products meet relevant positioning, are feature competitive and relevant supporting assets are produced and delivered according to schedule Manage creative asset development, including, but not limited to: key art, packaging, advertising creative (TV, outdoor, digital,) video, social media, sales support and point-of-purchase materials, promotional merchandise and events/activations) from brief to final delivery with agencies and in-house creative departments, and ensure campaign messaging aligns with the overall brand strategy Maintain deliverable dates and be accountable for timely delivery of global marketing materials Lead collaborative cross-functional team meetings to ensure the communications strategy/execution, and international go-to-market plans are aligned with the global brand objectives Coordinate with the Partnerships & Licensing team to identify and establish strategic co-marketing programs Maximize retail marketing effectiveness in conjunction with Channel Marketing Team while providing support to Take-Two sales force Drive global initiatives to gain consumer insights, test positioning, messaging, and creative and analyze consumer research and business data to intelligently guide marketing strategies and investments Manage title marketing budgets; authorize, manage and track expenditures Who We Think Will Be A Great Fit: If you're a positive, motivated, creative, and collaborative marketer looking for your next challenge, you might be the right fit for 2K's team of award-winning brand marketers. You'll love bringing consumer insights to life with innovative campaigns that will delight our core fans and engage prospective new audiences alike. You'll enjoy working across all the marketing disciplines and development teams, and orchestrating execution excellence. You'll embrace managing multiple, simultaneous tasks/projects with an eye for detail and an alertness for deadlines. Bachelor's degree in marketing or related field required. MBA preferred. Minimum of 3 years consumer product marketing experience with demonstrated track record of planning & executing creative marketing programs on a global level, preferably digital-focused In-depth knowledge of the PC Video Game market, preferably with a passion for PC strategy games including, but not limited to Sid Meier's Civilization and XCOM Understanding of games-as-a-service, virtual goods and emerging technologies and trends A strong foundational understanding of both consumer research and business analytics Preferred experience with online user acquisition or retention marketing, with a focus on data analysis, campaign optimization, and reporting Excellent analytical, verbal and written communication/presentation skills, and a proven ability to work collaboratively across a number of internal, external and international teams High degree of comfort managing multiple projects Results-oriented, self-motivated, extremely organized and detail-oriented Moderate travel required (industry events, developer visits, sales support / satellite office meetings.)
2K Novato, CA, USA
Apr 17, 2019
Full time
What We Need: 2K is looking for a Director of Performance Marketing to join its marketing team as a lead for the entire portfolio. This role is new, positioned within the Global Marketing team and will report to the CMO. This is a fast-paced and data-intensive position within the marketing team, leading the performance marketing function. The successful candidate will be managing 2K's diverse game portfolio to drive return on marketing investment. They will be expected to operate in cutting edge marketing theory and analysis and quickly execute on an in-depth knowledge of all forms of online marketing. From a place of both art and science s/he must enjoy working collaboratively and be able to create innovative marketing programs with cross-functional publishing teams, development teams, external agencies and studio leadership based on key consumer insights and established KPIs for the businesses. This position would be ideal for a hard-working and ambitious person who wants to take the next step in their performance marketing career. Previous experience in gaming is not required - but a commitment to numerical analysis is a must. What You Will Do: Management & Project Management- Lead, grow and develop the performance teams operating currently with a wide variety of different skill-sets [analytical, technical and operational]. Identify, test and optimize the best performance marketing channels to drive ROI and Operate over a range of different platforms, including Search [Google, Bing, Amazon], Social [Facebook, Twitter, Snap, etc.], Display, Video & Owned [SEO, CRM, etc.} The team is expected to grow substantially over the next 2 years Performance- Delivering strong return on investment for clients. Growing budget through additional - opportunities. Ensuring the effective running of reporting, targeting, creative and bidding strategy. Reports- Own key marketing reports around conversion rates, and campaign performance Manage tightly defined CAC and volume targets, with daily, weekly, and monthly reporting against KPIs Forecasts program performance and partners closely brand marketing and finance teams Content- Understand the role of content, not only within marketing channels, but within the consumer journey with an eye towards conversion optimization Partners with the creative teams and agencies to advise on compelling content for various mediums and channels, develop test ideas, and manage a/b testing assets Develop and define the global marketing tool kit to help guide and define local marketing expectations Act as a Center of Excellence for the global markets to help with the implementation of local activations increasing the overall effectiveness of campaigns Relationship Management- Managing the relationship with brand marketing, game developers and broader 2K team is essential. Who We Think Will Be a Great Fit: 7+ years eCommerce or online marketing experience. Gaming/Services experience is a positive Management experience - An ability to motivate and develop ambitious and talented people whilst at the same time being open to feedback and evaluation Highly numerate and strong analytical skills. Ability to quickly digest large amounts of data, perform analysis and identify trends to make business decisions based on data. Excel/SQL expertise a bonus Driving Results - Constant focus on delivering the business bottom line. Analytical Thinking - Data driven and analytical, creating and managing through an environment of performance indicators and analysis Planning and Time management - Set goals and targets for yourself and direct reports. Scope out work and set detailed delivery plans for the team Communicating with Impact - Excellent communication and influencing skills, an innate ability to build the strong relationships that will be critical to success Learning on the Fly - Quickly pick up new information that you need to do your job. Impart this ability and knowledge onto team
2K Novato, CA, USA
Apr 04, 2019
Full time
Who We Are: 2K develops and publishes interactive entertainment globally for console systems, handheld gaming devices and personal computers, including smartphones and tablets. 2K is a leading publisher of today's most popular gaming genres and most well-known for critically acclaimed game franchises like NBA 2K, WWE 2K, Bioshock, Borderlands, Evolve, XCOM and the beloved Sid Meier's Civilization What We Need: We're looking for a hungry, highly motivated, passionate, data-driven, analytical-thinking and detail-oriented Global Senior Marketing Manager who will be a vital and integral part of the WWE 2K marketing team. Under direction of the Global Director of Marketing, the Global Senior Marketing Manager will play a leading role in the development and implementation of strategic global product marketing plans for 2K. You will be a driving force among the WWE 2K marketing team, informing key campaign planning and decisions based on quantitative data and analysis. You will manage marketing and communication for product launches attached to high profile console, mobile and PC titles. You will interact closely with all key inter-company departments, including company leadership, international partners, as well as the brand licensor and external agencies in the development of marketing and communication materials. In a nutshell, you will contribute to, and help manage every facet of a AAA product / entertainment launch from beginning to end. If the public sees it, you will have played a significant role in the development and management of that strategy and execution. What You Will Do: Lead and manage the performance marketing plan consistent with the WWE 2K brand strategy for key high profile products Work with internal performance marketing and analytics team on planning, execution, and real-time optimization of campaigns Bring leading analysis and insights, derived by empirical data, to the WWE 2K brand team to inform strategic and executional campaign planning and consumer acquisition Work with in-house creative department/brand team in development of CRM, programmatic, A/B testing art and messaging Guide external media agency to plan and direct media buying related to the execution of advertising plans involving TV, print, online, social, CRM, performance marketing and more Develop marketing plan budgets; manage and track expenditures Ensure establishment of relevant measurement criteria and oversee the tracking and analysis of marketing program returns Track and analyze market data to identify the most effective opportunities for return on investment and brand extensions Monitor consumer behaviors to insure products are in sync with market expectations Moderate travel required (e.g. industry events, developer visits, live events, production shoots and sales support / satellite office meetings) Who We Think Will Be A Great Fit: Bachelor's degree At least 5-7 years of progressively responsible performance marketing and management experience in applicable industry. Knowledge of these industries will certainly not hurt - gaming, sports, entertainment (or sports-entertainment), consumer products, mobile entertainment A combination of qualitative and quantitative skills and analysis, polished by brand experience. Experience with consumer acquisition and marketing optimization at a large consumer brand or publisher Keeps projects and people moving. A good mentor for talent on the team A track record of juggling multiple projects… and completing them with time to spare. You are a flawless executor, not a procrastinator You find satisfaction in a job well done and want to solve head-scratching challenges. You care about your work product, the group's output, etc. as if it's a reflection on yourself. Cultural fit. This is a group that enjoys working together and has fun together socially, whether at events or day-to-day. We are not formal in the traditional sense of the word. Office hours are pretty standard, but office-in-pocket hours are varied and things are always moving. Does not need to have a deep product knowledge of WWE, or be a "fan". However, once on board, that person does need to take an active interest in learning the brand and what makes this fan tick, by keeping up with brand programming, consumer data, business trends, and learning the brand inside and out. Has an interest in brand management and marketing in entertainment, lifestyle, gaming, sports Self-motivated to get things done early, to quality. Doesn't sit and wait for direction. Actively starts projects and asks pertinent questions to keep things moving forward. A self-starter and driver of the business that's not afraid to tactfully follow up, pick up the phone, or go to someone's desk Works well with other departments, knows how to get results and attention when departments are unresponsive Takes an active interest in building relationships and networking with key stakeholders, influencers, partners and personalities internally, in media, sports, wrestling, etc. Enjoys that aspect of the job but also sees it as a necessary part of the job. A navigator of situations, business challenges and personalities Should have awareness / knowledge of social, cultural trends, and current events Do these adjectives describe you: Team player, strategic, analytical, problem solver, creative thinker, hard-working, passionate, collaborative, determined, multi-tasker, detail-oriented, no-task-is-too-menial? If so, please apply!
2K Novato, CA, USA
Mar 26, 2019
Full time
Who We Are: In the past 10 years, 2K has established a rich heritage for publishing some of the biggest franchises in gaming. This includes blockbuster titles such as NBA 2K, Borderlands, Bioshock, WWE 2K, Civilization, XCOM, and more. During that time, we've been fortunate enough to build a passionate and driven fan base who are eager to engage with our brands on a deeper level. What We Need: 2k is looking for a seasoned leader in social media strategy, audience growth, and social brand building to join our team as Global Director of Social Marketing managing multiple labels and working across global and international teams. In this role, you will be responsible for creating, implementing, and fine-tuning our social media strategy across multiple labels and multiple platforms; working with data tools to measure and increase audience engagement on those platforms and pivot based on data results; and maintaining consistency of voice, visual signature, and editorial standards of engagement across the social media universe. What You Will Do: Develop and implement platform-specific global strategies to increase 2k label presence across Instagram, Facebook, Twitter, LinkedIn, Twitch, YT, as well as any emerging social media sites that allows us to continuously evolve and increases followers and drives engagement Clearly identify growth and engagement goals for each platform Help educate the value of social marketing and demonstrate the commercial application within the marketing funnel Develop the global v local social strategy to meet global brand needs v local marketing needs and create culture of partnerships with global and international teams Develop the overall look and feel for each label across platform specific channels Work with the creative team on content development calendar, optimization and platform-exclusive content creation across mediums to support the business objectives Work with media teams to develop organic v paid media strategy for social Develop and own data and analytics management and reporting across all social platforms. Use data tools to inform decisions. Oversee and execute posting or optimizing posts as needed, including adjusting copy, images, publish times, social partnerships and streaming Manage A/B testing and audience acquisition strategies in partnership with the brand marketing teams Work cross-functionally and cross territory, with the brand and creative teams on developing and testing new platforms and products Oversee community engagement across all platforms and use insights to more effectively engage following Who We Think Will Be A Great Fit: You have a minimum of 10 years social media experience with 5 +years managing direct and cross functional teams and a proven track record of success leading social media engagement. You possess a keen and discriminating visual eye, and are data/results focused with a proven ability to make decisions based on data. You have a strong passion for and deep understanding of all social channels and audience growth tactics with proven experience of creative, and relatable storytelling through social media. Your proficiency with social analytics/measurement and ability to recognize the difference between data and actionable insights is impressive! Your in-depth understanding of social media platforms, established and emerging, across the globe helps us identify new brand opportunities. You understand analytics tools and have a strong command of social media best practices with the ability to partner and collaborate with brand and creative teams to apply on-brand best practices. You're an eager, analytical problem-solver with a testing mindset and ability to translate ambiguous concepts into action plans. You are a highly collaborative and motivating team player who can foster growth for team members and work independently with minimal supervision.
2K Novato, CA, USA
Mar 26, 2019
Full time
Who We Are: 2K develops and publishes interactive entertainment globally for console systems, handheld gaming devices and personal computers, including smartphones and tablets. 2K is a leading publisher of today's most popular gaming genres and most well-known for critically acclaimed game franchises like NBA 2K, WWE 2K, Bioshock, Borderlands, Evolve, XCOM and the beloved Sid Meier's Civilization. NBA 2K is developed by Visual Concepts under license with the NBA and is one of the industry's top titles having sold more than 90MM units worldwide since its launch in 1999. Its latest release is highly anticipated every year and available across console, PC, mobile platforms. The NBA 2K brand is well-known not only a gaming phenomenon, but also increasingly a lifestyle and culture icon year-round. This role is part of the NBA 2K Commercial Operations team that is responsible for the P&L, its business strategy, and its operations globally. We partner across the organization through influence and relationships to orchestrate a unified, effective, and scalable effort. At any given moment we are the supporter, leader, approver, and/or responsible party with other internal and external teams. What We Need: We are seeking to increase focus on our pricing and promotions efforts. You are a highly analytical, structured problem-solver and data-driven decision maker. You work very well with colleagues across functions, geographies, and skillsets to orchestrate and communicate a coherent strategy and execution for our pricing and promotional strategies and tactics. You enjoy looking at the big picture and then translating that to specific approaches that you analyze and iterate on to improve. You are great at telling a thoughtful story to describe and evangelize your view while welcoming and incorporating feedback from stakeholders. You enjoy structuring an ambiguous and complex problem and testing-and-learning from hypotheses. You have a background in pricing and experience with creating effective processes and teamwork. What You Will Do: You will partner with Sales, Channel Marketing, Finance, and Analytics to devise and orchestrate effective and ever improving pricing and promotion strategy and tactics across the world based on empirical data, insightful analysis, thoughtful execution, and powerful, innovative ideas. Who We Think Will Be a Great Fit: You are customer driven. You enjoy working on complex systems and problems You have foundational work experience with analytics and pricing of physical and digital products and services through an always learning mindset You have business operating experience where you have seen great ideas succeed and fail in execution, with a particular vantage point on pricing and promotions You are versatile and adept with basic database and analytics tools, such as Tableau. Knowledge of database language skills, like SQL, and understanding of data structures and design is a plus. You are very good with bridging many kinds of data to Excel modeling and forecasting You are equally comfortable in discovery and production phases of a project and thrive in the start-up stage and scaling stage of business operations to drive growth You place a premium on trust and integrity with how you work with others and the quality of your work You have excellent communication skills, with a proven track record of working across all levels of the organization and personality types - having the information is one thing, you enjoy and excel at evangelizing insights, organizing teamwork, and persuading colleagues, peers, and leaders to action You create great chemistry with others, are purposeful and dedicated with your energy, and raise everyone's game around you Video games industry experience is a plus Management Consulting or Investment Banking analyst or associate experience is a plus
2K Novato, CA, USA
Mar 26, 2019
Full time
Who We Are: The Marketing Production Department has the unique opportunity to work across all brands and titles at 2K. The team creates and produce a high volume of assets to support all departments and retail in a fast-paced environment. This role will serve as a liaison to other internal departments and international counterparts to provide support with asset management and approvals. What We Need: We're seeking a Asset Management Coordinator to work on-site at our facilities in Novato, CA. The ideal candidate possesses excellent organization and communication skills and strong attention to detail. The candidate must also be able to juggle multiple projects while working with tight deadlines. What You Will Do: Working with the project manager, designers, Marketing, Channel and other internal groups to identify and process creative marketing assets, initiate review tasks and track approvals. Tasks include, but not limited to: Provide ongoing support and promotion of the company's digital asset management system Assist daily organization and processing of marketing creative assets Maintain proper naming conventions and develop metadata for creative assets >Coordinate changes to asset system user roles, permissions and security policies Monitor and ensure conformance to digital asset management and archiving procedures; assist in creation and support of best practices Help asset creators and system users integrate systems into their workflows Assist users with troubleshooting system issues and/or escalate issues to internal support as primary point of contact Coordinate with international creative staff/admins to ensure consistency between teams Work with brand teams to identify and ingest creative marketing assets sourced from external resources Organize and initiate creative review tasks within the digital asset management system and keep review cycle on schedule Assist with submission of creative assets to ESRB & 1st parties for review and approval Who We Think Will Be a Great Fit: Degree or equivalent, 2+ years in professional environment, experience preferably within consumer marketing or agency Proficient in MS Office Possess crazy attention to detail Ability to prioritize assignments Familiar with digital asset management a plus Must be flexible and able to work overtime when needed
2K Novato, CA, USA
Mar 26, 2019
Full time
Are you an outgoing communications professional and experienced community manager looking to leave your mark on some of the most popular video game franchises on the planet? As a Community Manager, you are at the forefront of conversations consumers are having with 2K's biggest brands. As the lead ambassador of our games to the community at large, you'll act as the internal voice of the consumer to the global marketing and product development teams, influencing how we ultimately promote and develop key features and game experiences for our fans. Having your finger on the pulse of the community, you will have the opportunity to craft and execute community marketing plans for our top franchises that are designed to foster, grow and spotlight the deep passion and loyalty our fans have for our brands. As a member of a fast-paced Global Marketing Team, you will have opportunities to advance your career as a thought leader, while having a meaningful impact on the games 2K publishes each year. You'll have a bachelor's degree in communications, English or a related field, and have at least three years of community management, or social media communications experience with a major consumer products brand. Lastly, as someone who is self-motivated and joining a global team of avid gamers, and representing a community of avid gamers, you'll have a voracious appetite for reading about, talking about and playing video games of all kinds. Sound interesting? Read on to find out who we are as a company, what we need from a Community Manager, and who we think will be a great fit for our team. Who We Are: 2K publishes some of the most popular video game franchises on the planet including Borderlands, BioShock, NBA 2K, WWE 2K, Evolve, XCOM, and Sid Meier's Civilization. The Global Marketing Team is comprised of experienced brand, marketing, public relations and social communications professionals, community managers, influencer marketing managers, copywriters, and artists working together to create memorable promotional campaigns for 2K's latest games, and to provide support to the large communities of players that enjoy them. What We Need: 2K is looking for an experienced community manager - someone that has worked on high-profile consumer product marketing campaigns and has the knowhow to make an impact on two of 2K's biggest franchises. As an individual contributor within a multidisciplinary team, you will create and execute community marketing strategies for two of 2K's top franchises, managing their growing player communities. You'll develop and maintain relationships with key community advocates and influencers, grow the franchise followings, and engage with video game consumers both in-person and online. What You Will Do: In close collaboration with Product Development, Brand, PR, Social and Influencer marketing leads, create and execute community marketing strategies for two of 2K's most beloved franchises Foster, grow and manage our community outreach, developing the ground floor relationships with our customers to create fans for life Cultivate and maintain relationships within the player communities both in-person and online Partner with 2K's Digital Marketing and Social Media strategists to maximize social media reach and influence with our community members Track and report consumer sentiment across company social media channels and use data to inform recommendations for ongoing community outreach initiatives, messaging and promotions to both existing and potential new customers Work with a team of writers, artists, and video producers to create content that engages fans and potential new customers Be the voice of the consumer internally to both the Marketing and Product Development teams, ensuring consumer sentiment, desires and needs are understood and met through ongoing promotional support and the development of our products Who We Think Will Be A Great Fit: If you're an outgoing, self-motivated, and experienced communications professional, you might be the right fit as a Community Manager for 2K's multidisciplinary team of Global Marketing professionals. You'll have interest in and experience being a key contributor to product marketing campaigns and will thrive on working autonomously on your portion of the broader company plan. Ideally you will write well, present well, and have demonstrable client-service experience. Bachelor's Degree in Communications, English, or a related field Minimum of three years of community management experience, preferably for a major consumer products brand Have created and executed community-focused marketing campaigns specifically designed to foster, grow and promote the loyalty and passion of your project's community Excellent verbal and written communication skills with a portfolio of published professional work; ideally in a variety of mediums including long-form and social media Experience and practical knowledge of all major social media platforms and supporting applications A self-starter with proven ability to work both in a team setting, as well as independently to drive campaign efforts as needed Solid understanding of video games and the video game landscape; Preferably with a knowledge of 2K's franchises If becoming a thought leader within a top publisher and making your mark on some of the best video games in the industry interests you, please apply!