Who We Are: The Communications team manages all public relations and influencer marketing for 2K titles. We are a team of talented storytellers, passionate video game players and communications professionals dedicated to raising awareness and driving purchase intent for our slate of fantastic games. We challenge ourselves to create fresh strategies and leverage our deep relationships with consumer media, enthusiast press and influencers to tell compelling brand stories. What We Need: An experienced, yet hungry and vested PR professional to develop and execute well-reasoned and holistic global communications plans for some of 2K's most popular sports game franchises, such as WWE 2K, The Golf Club and more, while managing relationships with the development teams, licensor partners and other key stakeholders associated with these franchises. A person with a proven track record of leading and/or executing global communications campaigns for consumer products who relishes the opportunity to intersect video games, sports, entertainment and popular culture under the same professional umbrella. What You Will Do: Reporting to the Vice President of Communications, you will serve as a primary global strategist and project manager for global communications campaigns within 2K's sports games portfolio, setting measurable objectives, creating strategies and driving tactical executions, as well as measuring and reporting ROI and other team-determined performance goals Lead the tactical execution of these plans (with agency partners) in North America and Latin America, observing best practices in our industry and beyond while incorporating team feedback and insight. Work in collaborative partnership with respective Sports Brand teams, including Influencer Marketing Manager and Social Media Manager colleagues, to plan compelling content and storytelling strategies that will engage fans via traditional media and influencers, as well as on our brands' social media channels Manage relationships with related development teams as a key member of the 2K Communications department Manage relationships with external PR agencies and relevant vendors, thoughtfully and accurately maintaining all product budgets while overseeing execution of agency work and prioritization of projects Closely liaise with licensor partners on a variety of strategic and tactical global matters, inclusive of requests, approvals, collaborative and standalone projects, performance metrics and other campaign-related items Balance your role as a global strategist with personal ownership and execution of key consumer and enthusiast media relationships Monitor and analyze key campaign performance indicators, leveraging insights and audience feedback to improve current and future campaign performance Have a willingness to complete any other reasonable activity required by the Vice President of Communications or the Communications team Who We Think Will Be A Great Fit: 2K is looking for a PR professional with experience launching video games, ongoing lifecycle management and a personal passion for 2K's sports game franchises such as WWE 2K, The Golf Club and more. He/she is an experienced global campaign strategist and project manager with media relationships in areas like gaming, sports, entertainment and/or tech industries. He/she ideally has prior experience working with licensed entertainment properties, sports brands, athletes/celebrities and/or C-Suite/high-profile executives. A great fit has experience with (or at least a strong interest in) taking a data-driven approach to communications strategy. The ideal candidate is also versed in and has experience working with social and content platforms like YouTube, Twitch, Facebook, Instagram and Twitter, and further, has collaborated closely with Influencer Marketing Managers and Social Media Managers in the past. Bachelor's degree in public relations, communications, English or a related area of study A minimum of 5+ years of public relations work experience to include at least one year of global exposure, including experience launching video games. PR agency experience and knowledge of the video games industry is strongly preferred. Prior experience working with licensed entertainment properties, sports brands, athletes/celebrities and/or executives is a valuable plus A demonstrated track record of developing well-reasoned, strategic plans and managing them to completion within scope and budget while achieving set goals. Passion for video games and related industry, ideally complemented with professional and/or personal interests in sports, entertainment, popular culture, music, celebrity, travel and/or emerging technologies. The ideal candidate is not required to have immediate product knowledge of 2K's sports brands or be a "hardcore fan." However, once on board, the successful candidate must take a deep and active interest in learning the brands inside and out, keep up with brand developments (e.g. WWE television and live events) and more as directed Highly motivated, passionate, analytical-thinking and detail-oriented. Exceptional interpersonal and written communications skills. Polished presenter who is comfortable leading and motivating others. Ability to build strong and lasting professional relationships with internal partner groups, licensors, vendors and other individuals. A self-starter with no ego, a can-do, team player attitude and track record of juggling multiple projects with flawless execution Ability to anticipate necessary next actions and accept responsibility for moving projects toward completion Strong PC skills, including MS Word, Excel, and PowerPoint. Familiarity with social listening and video analytics tools like Tubular or Synthesio, as well as social content platforms like YouTube/Twitch/Mixer, is a plus **Note to all candidates: Please include a cover letter when applying - thank you!**
Who We Are: The Communications team manages all public relations and influencer marketing for 2K titles. We are a team of talented storytellers, passionate video game players and communications professionals dedicated to raising awareness and driving purchase intent for our slate of fantastic games. We challenge ourselves to create fresh strategies, and leverage our deep relationships with influencers, consumer media and enthusiast press to tell compelling brand stories. What We Need: An experienced influencer marketing professional to develop and execute well-reasoned influencer marketing campaigns for the highest-rated annual sports title of this generation, NBA 2K. An individual who lives and breathes influencer relations and has experience working with gaming influencers across basketball and other sports genres, as well as lifestyle and celebrity influencers across YouTube, Twitch, Mixer, Facebook, Instagram, and other relevant platforms. Someone that follows the NBA closely, is knowledgeable of the key players in and around the space, and is plugged-in to the culture of basketball both on and off the court. What You Will Do: Reporting to the Director of Communications, you will serve as a primary global strategist and project manager for influencer marketing campaigns, setting measurable objectives, creating strategies, driving tactical execution, and measuring ROI in service of go-to-market campaigns for 2K's wide portfolio of games Serve as primary internal subject matter expert for influencer marketing, providing on-going guidance and direction as needed to all of 2K's local market teams worldwide Build, maintain, and grow mutually beneficial long-term relationships with influencers and leverage those relationships in support of product go-to-market plans and on-going lifecycle management efforts Build and maintain a network of partnered influencers, driving contract negotiations and ensuring contract fulfillment Drive 2K's stream team and an on-going schedule of livestream programming across 2K's owned video channels. Determine weekly and monthly content topics, write talking points and calls-to-action, brief influencers, and ensure stream team accountability Monitor and analyze performance metrics for 2K's influencer marketing campaigns and owned channel livestreams. Leverage insights and audience feedback to improve 2K's influencer marketing programs Manage and drive all external vendors supporting 2K's influencer marketing efforts, including but not limited to influencer marketing agencies, talent agencies and freelance contributors Accurately maintain all budgets and oversee execution of agency work and prioritization of projects. Collaborate with Social Media Manager colleagues as needed to provide compelling influencer-led content that will engage fans on our brands' social media channels Have a willingness to complete any other reasonable activity required by the Director of Communications or the Communications team Who We Think Will Be A Great Fit: 2K is looking for an influencer marketing professional with experience launching video games, ongoing lifecycle management, and a personal passion for NBA basketball and the NBA 2K franchise. They have a long list of established relationships within the gaming and lifestyle influencer space and are experienced in leveraging those relationships in both a paid and earned capacity to drive demonstrable results that meet measurable objectives. They have experience with (or at least a strong interest in) taking a data-driven approach to their influencer marketing strategy. They are versed in and have experience working with social and content platforms like YouTube, Twitch, Mixer, Facebook, Instagram and Twitter, and have collaborated closely with public relations and social media professionals in the past. Bachelor's degree in marketing, public relations, communications, or a related area of study A minimum of 5+ years of influencer marketing work experience, including experience launching video games. PR/marketing agency experience and knowledge of videogames industry is strongly preferred A demonstrated track record of developing well-reasoned, strategic plans, and managing them to completion within scope and budget and achieving set goals Strong passion for videogames, especially basketball and other sports games Follows the NBA closely and is knowledgeable of the key players in the space Culturally connected to the sport, both on-and-off the court, and understands what influences and shapes basketball culture (ie. music, fashion, art, etc.) Excellent organization, interpersonal, and written and verbal communications skills. Ability to build strong, lasting professional relationships with internal partner groups and individuals Ability to anticipate necessary next actions and accept responsibility for moving projects toward completion Strong PC skills, expert knowledge of Twitch/YouTube/Mixer and its platform's features. Familiarity of social listening and video analytics tools like Tubular or Synthesio is strongly preferre
We're seeking an experienced Animator to join our team. You will be responsible for creating entertaining gameplay animation, as well as some facial and cinematic animation. We expect you to have a passion for games as well as demonstrate a clear knowledge of the principles of animation in your work. Job Responsibilities Include: Create gameplay and facial animations using motion capture data and keyframe animation Animate multiple characters and props Implement and tune animation in game in our proprietary animation system Work closely with Designers to ensure a fun, responsive, and entertaining game that looks great. Requirements: 3+ years of experience as an Animator for the games industry Experienced in character animation (both keyframe and motion capture) Proficient in the use of Motionbuilder and Maya Experience editing motion capture animation data Ability to collaborate and work side by side with a team of designers and animators Ability to take direction well Self-Motivated towards solving creative problems. Must have current U.S. work authorization.
Visual Concepts is one of the world's top game development studios with a creative, entrepreneurial, and non-corporate work environment. We have a proven track record having shipped over 100 multi-SKU titles to great critical acclaim. Our WWE 2K franchise continues to improve and grow each year and we are looking for a Team Coordinator to join and help our VCLA (Agoura Hills) studio be the best place to work. We are seeking someone who is passionate and experienced to help our team thrive and deliver the best possible games. The Team Coordinator finds ways to help the team succeed and clears the way for the team so they can focus on developing games. This role is located in Agoura Hills, CA. Job Responsibilities: Find friction points for the team and eliminate them Help drive team culture and health Interface with the developers on a Day-to-Day basis and assist them with their needs Coordinate events and travel across WWE studios Assist with large and small meetings and events at our VCLA location Host visitors, candidates, etc. Coordinates onboarding activities Responds to benefits, policy, timekeeping/HRIS, and other HR-related inquiries Make sure the office is a great place to work Requirements: 3+ Years in a support, facilitation, or coordination role Outgoing and enthusiastic about building and maintaining team culture Amazing Communication skills both written and verbal Has planned events or large meetings in the past Microsoft Office + Slack Familiarity Friendly and Positive attitude Desire to be part of a team making great games HR experience a plus Bonus: Loves WWE Avid video game player Familiarity with game development
What We Need: 2K is looking for a Director of Performance Marketing to join its marketing team as a lead for the entire portfolio. This role is new, positioned within the Global Marketing team and will report to the CMO. This is a fast-paced and data-intensive position within the marketing team, leading the performance marketing function. The successful candidate will be managing 2K's diverse game portfolio to drive return on marketing investment. They will be expected to operate in cutting edge marketing theory and analysis and quickly execute on an in-depth knowledge of all forms of online marketing. From a place of both art and science s/he must enjoy working collaboratively and be able to create innovative marketing programs with cross-functional publishing teams, development teams, external agencies and studio leadership based on key consumer insights and established KPIs for the businesses. This position would be ideal for a hard-working and ambitious person who wants to take the next step in their performance marketing career. Previous experience in gaming is not required - but a commitment to numerical analysis is a must. What You Will Do: Management & Project Management- Lead, grow and develop the performance teams operating currently with a wide variety of different skill-sets [analytical, technical and operational]. Identify, test and optimize the best performance marketing channels to drive ROI and Operate over a range of different platforms, including Search [Google, Bing, Amazon], Social [Facebook, Twitter, Snap, etc.], Display, Video & Owned [SEO, CRM, etc.} The team is expected to grow substantially over the next 2 years Performance- Delivering strong return on investment for clients. Growing budget through additional - opportunities. Ensuring the effective running of reporting, targeting, creative and bidding strategy. Reports- Own key marketing reports around conversion rates, and campaign performance Manage tightly defined CAC and volume targets, with daily, weekly, and monthly reporting against KPIs Forecasts program performance and partners closely brand marketing and finance teams Content- Understand the role of content, not only within marketing channels, but within the consumer journey with an eye towards conversion optimization Partners with the creative teams and agencies to advise on compelling content for various mediums and channels, develop test ideas, and manage a/b testing assets Develop and define the global marketing tool kit to help guide and define local marketing expectations Act as a Center of Excellence for the global markets to help with the implementation of local activations increasing the overall effectiveness of campaigns Relationship Management- Managing the relationship with brand marketing, game developers and broader 2K team is essential. Who We Think Will Be a Great Fit: 7+ years eCommerce or online marketing experience. Gaming/Services experience is a positive Management experience - An ability to motivate and develop ambitious and talented people whilst at the same time being open to feedback and evaluation Highly numerate and strong analytical skills. Ability to quickly digest large amounts of data, perform analysis and identify trends to make business decisions based on data. Excel/SQL expertise a bonus Driving Results - Constant focus on delivering the business bottom line. Analytical Thinking - Data driven and analytical, creating and managing through an environment of performance indicators and analysis Planning and Time management - Set goals and targets for yourself and direct reports. Scope out work and set detailed delivery plans for the team Communicating with Impact - Excellent communication and influencing skills, an innate ability to build the strong relationships that will be critical to success Learning on the Fly - Quickly pick up new information that you need to do your job. Impart this ability and knowledge onto team
Who We Are: At 2K, our goal is simple: make AAA games that are the best in the genre and have fun doing it. We proudly develop the critically acclaimed Borderlands, BioShock, Civilization and NBA 2K series. The AAA Global Marketing is comprised of experienced marketing professionals, exceptional communications team and content creators working together to create memorable promotional campaigns for the latest offering from 2K's stable of Premium IP. What We Need: 2K is looking for an experienced content manager - someone that has worked on high-profile online marketing campaigns for consumer products, and has the knowhow to make an impact on one of 2K's biggest franchises. As an individual contributor within a multidisciplinary team, you will create content for the upcoming AAA campaign, as well as help come up with messaging to its large community. Your suggestions will be vital in affecting how we market and develop various game modes inside and out. What You Will Do: As a Content Manager, you will be one of the creative thought leaders tasked with establishing and sustaining an upcoming global AAA consumer facing marketing campaign. We're looking for someone who's versed in online media and graphic design that also can manage communication between various agencies, internal and external departments to help grow the business. We're looking for someone organized and a self-starter. If you enjoy bringing new products to market, care deeply about the details in whatever you do, and are excited to help a rapidly growing segment of the business, this position could be for you Job Responsibilities Will Include: Creative thinker tasked with helping grow and sustain the AAA franchise Work with 2K Web and Social Media teams on distributing announcements from brand pages and managing website. Work with content team to create online/console assets for banner, email, social media, landing pages, and in game campaigns that are impactful visual assets to communicate new content Offer suggestions to development on new in-game content packs based on analysis of relevant trends and genre topics Work with media agency on advertising strategy (OOH, online, experiential, etc.) Who We Think Will Be A Great Fit: If you're an outgoing, self-motivated, and experienced content manager, you might be the right fit for 2K's multidisciplinary team. You'll have interest in and experience being a key contributor to product marketing campaigns, and will thrive on working autonomously on your portion of the broader company plan. Bachelor's Degree from accredited university Passion for 2K games (console and mobile) and digital entertainment is preferred Strong understanding of current events with Core AAA industry titles Solid portfolio of online creative/marketing campaigns Self-starter with the ability to manage and prioritize multiple projects and work to strict deadlines within a fast paced environment Proficient in both working with constructive feedback and explaining design rationale to fit a communication hierarchy Understanding in elements of web design Previous job experience handling microtransaction marketing is preferred Expertise in Adobe Creative Suite, specifically Photoshop and Illustrator Strong communication skill with a team-first attitude
Visual Concepts is one of the world's top game development studios with a flat, entrepreneurial, and non-corporate work environment. We have a proven track record having shipped over 100 multi-SKU titles to great critical acclaim. NBA 2K19 continues to redefine the genre with Game Informer stating that it's "The most well-rounded sports game on the market once again." Digital Trends raves "NBA 2K19 is still the king of basketball sims." and Forbes states, "There is no such thing as a perfect sports game, but this is as close as it gets." Our studios in Novato, CA; Agoura Hills, CA; Orange County, CA; Budapest, Hungary; Shanghai, China; and Seoul, South Korea, are committed to gaming and technical innovation and offer top candidates the opportunity to learn and grow with some of the smartest and most creative minds in the industry. We are seeking a contract facial animator. Job Responsibilities Include: Utilize facial tracking/solving software to track facial features/retarget to face rigs Work closely with the lead and senior animators to modify assets meeting game-ready requirements Work with motion capture data for both narrative and in-game animations Address feedback from lead animator in a timely manner Meeting project deadlines and milestones Requirements: 2+ years of experience in facial animation for the games industry Shipped at least 1 game as a facial animator Expert knowledge of Maya Proficiency with realistic facial motion with strong timing/acting skills Knack for observing and animating the subtleties of facial expression Ability to follow instruction and efficiently manage their workload on their own initiative Comfortable with strict deadlines and a fast turnaround time Ability to maintain motivation, has excellent work ethics, and works well with others Experience with facial motion tracking desirable (software such as Faceware or Dynamixyz) Previous Mocap experience helpful Working knowledge of Mel or Python scripting is a plus This position is based in California. Please be legally able to work in the United States.
Who We Are: 2K develops and publishes interactive entertainment globally for console systems, handheld gaming devices and personal computers, including smartphones and tablets. 2K is a leading publisher of today's most popular gaming genres and most well-known for critically acclaimed game franchises like NBA 2K, WWE 2K, Bioshock, Borderlands, Evolve, XCOM and the beloved Sid Meier's Civilization What We Need: We're looking for a hungry, highly motivated, passionate, data-driven, analytical-thinking and detail-oriented Global Senior Marketing Manager who will be a vital and integral part of the WWE 2K marketing team. Under direction of the Global Director of Marketing, the Global Senior Marketing Manager will play a leading role in the development and implementation of strategic global product marketing plans for 2K. You will be a driving force among the WWE 2K marketing team, informing key campaign planning and decisions based on quantitative data and analysis. You will manage marketing and communication for product launches attached to high profile console, mobile and PC titles. You will interact closely with all key inter-company departments, including company leadership, international partners, as well as the brand licensor and external agencies in the development of marketing and communication materials. In a nutshell, you will contribute to, and help manage every facet of a AAA product / entertainment launch from beginning to end. If the public sees it, you will have played a significant role in the development and management of that strategy and execution. What You Will Do: Lead and manage the performance marketing plan consistent with the WWE 2K brand strategy for key high profile products Work with internal performance marketing and analytics team on planning, execution, and real-time optimization of campaigns Bring leading analysis and insights, derived by empirical data, to the WWE 2K brand team to inform strategic and executional campaign planning and consumer acquisition Work with in-house creative department/brand team in development of CRM, programmatic, A/B testing art and messaging Guide external media agency to plan and direct media buying related to the execution of advertising plans involving TV, print, online, social, CRM, performance marketing and more Develop marketing plan budgets; manage and track expenditures Ensure establishment of relevant measurement criteria and oversee the tracking and analysis of marketing program returns Track and analyze market data to identify the most effective opportunities for return on investment and brand extensions Monitor consumer behaviors to insure products are in sync with market expectations Moderate travel required (e.g. industry events, developer visits, live events, production shoots and sales support / satellite office meetings) Who We Think Will Be A Great Fit: Bachelor's degree At least 5-7 years of progressively responsible performance marketing and management experience in applicable industry. Knowledge of these industries will certainly not hurt - gaming, sports, entertainment (or sports-entertainment), consumer products, mobile entertainment A combination of qualitative and quantitative skills and analysis, polished by brand experience. Experience with consumer acquisition and marketing optimization at a large consumer brand or publisher Keeps projects and people moving. A good mentor for talent on the team A track record of juggling multiple projects… and completing them with time to spare. You are a flawless executor, not a procrastinator You find satisfaction in a job well done and want to solve head-scratching challenges. You care about your work product, the group's output, etc. as if it's a reflection on yourself. Cultural fit. This is a group that enjoys working together and has fun together socially, whether at events or day-to-day. We are not formal in the traditional sense of the word. Office hours are pretty standard, but office-in-pocket hours are varied and things are always moving. Does not need to have a deep product knowledge of WWE, or be a "fan". However, once on board, that person does need to take an active interest in learning the brand and what makes this fan tick, by keeping up with brand programming, consumer data, business trends, and learning the brand inside and out. Has an interest in brand management and marketing in entertainment, lifestyle, gaming, sports Self-motivated to get things done early, to quality. Doesn't sit and wait for direction. Actively starts projects and asks pertinent questions to keep things moving forward. A self-starter and driver of the business that's not afraid to tactfully follow up, pick up the phone, or go to someone's desk Works well with other departments, knows how to get results and attention when departments are unresponsive Takes an active interest in building relationships and networking with key stakeholders, influencers, partners and personalities internally, in media, sports, wrestling, etc. Enjoys that aspect of the job but also sees it as a necessary part of the job. A navigator of situations, business challenges and personalities Should have awareness / knowledge of social, cultural trends, and current events Do these adjectives describe you: Team player, strategic, analytical, problem solver, creative thinker, hard-working, passionate, collaborative, determined, multi-tasker, detail-oriented, no-task-is-too-menial? If so, please apply!
Who We Are: The 2K Recruiting team drives hiring for one of the most successful growth companies in the video games industry. 2K develops and publishes interactive entertainment for console, PC and mobile platforms. Our world-class team of engineers, game designers, graphic artists and publishing professionals are stewards of a growing library of critically-acclaimed franchises such as BioShock, Borderlands, Battleborn, The Darkness, Mafia, NBA 2K, Sid Meier's Civilization, WWE 2K, and XCOM. What We Need: Our Recruiters source & recruit qualified candidates for open roles at 2K publishing. You will help to build our teams in Finance, HR, Analytics, and Marketing for 2K. You will partner with hiring managers to optimize and drive the hiring process forward including: create new job descriptions, sourcing and building your own candidate pipeline, interview and evaluate candidates potential fit for hire, organize interview schedules, and close offers. What You Will Do: Your primary focus will be filling open positions in our HR, Finance, Marketing Analytics, Admin teams, and others as needed Facilitate a top quality interview and hiring experience for our candidates Proactively research and be aware of current industry events, trends, and how to use that intel to our advantage Candidate sourcing, cold calling, and aggressively looking for creative ways to find the talent we need Develop and maintain relationships with industry colleagues, universities, agencies, and other sources of high-quality candidates Partner closely with your hiring managers, develop relationships, coach and assist them as needed to optimize their hiring capabilities Who We Think Will Be A Good Fit: We are a team of experienced full life cycle, recruiters. We source, we cold call, we are constantly looking for creative ways to find the talent we need. We are a close-knit team, and we work in partnership together to help each other to succeed. We strive always to partner with our hiring managers to help make them more effective hiring experts, and to offer the best experience possible to our candidates. Bachelor's degree and minimum of 5+ years' of recruiting experience or an equivalent combination of education and experience 3+ years minimum experience recruiting for G&A roles, including Finance, HR, Marketing, Brand Managers, Product Managers, Analytics etc. Strong technical fluency is required to support these teams and our business. Preferred candidate will have 3+ years' experience as an in-house recruiter. Versatility, flexibility, and a willingness to work with swiftly changing priorities Excellent organizational skills & multitasking abilities Accustomed to documenting your work daily in an ATS. Taleo experience is a huge plus Proven ability to handle multiple projects and meet strict deadlines Strong interpersonal & communication skills, both written and verbal Ability to deal effectively with leaders at all organizational levels Good judgment with the ability to make timely and sound decisions Creative, flexible, and innovative team player. Skilled in MS Office (Word, Excel, Outlook, email) and use of ATS
If you are looking for a place to get your video game engineering career started, this is an excellent opportunity to join a small, and very talented team of developers. Mass Media works on several projects at once, supporting a diverse array of games, on varying platforms and game engines. It's a great place learn and to hone your skills in game engines, optimizations, rendering, physics and more. Primary Duties and Responsibilities Include: Design and develop data and code following direction from programming leads Work independently to implement new functionality in game and tools Able to adapt quickly to new coding environments and programming standards Work on other programmers code, fixing bugs and implementing features Able to create standalone tools as needed to support the project Work with other team members to implement complex systems Required Skills and Experience: Good communication, organization and documentation skills 2+ years advanced C/C++ 1+ years scripting languages (LUA, C#, Perl, etc.) Strong grasp of 3D math, physics, graphics, AI, networking, audio processing, data manipulation/ transformation, streaming, file systems, advanced programming techniques Bonus Skills and Experience: Avid video game enthusiast Unreal Engine CryEngine Unity Audio Experience (Wwise, FMOD, custom) Physics Experience (Havok, PhysX, Bullet, custom) Rendering Experience (D3D, OpenGL, PS4, XB1, other) Source Control (Peforce, Github, other) Microsoft Excel Education: Bachelors Degree in Computer Science or equivalent 3+ years related work experience
Who We Are: The Communications team manages all public relations and influencer marketing for 2K titles. We are a team of talented storytellers, passionate video game players and communications professionals dedicated to raising awareness and driving purchase intent for our slate of fantastic games. We challenge ourselves to create fresh strategies, and leverage our deep relationships with consumer media, enthusiast press, and influencers to tell compelling brand stories. What We Need: An experienced PR professional to develop and execute well-reasoned and holistic communications plans for some of 2K's most popular core game franchises, such as XCOM, Sid Meier's Civilization, Borderlands and more, while managing relationships with the talented development teams who create these games. A person with a proven track record of leading global communications campaigns for consumer products and is knowledgeable in the real-time strategy, turn-based strategy, shooter, and action-adventure genres. What You Will Do: Reporting to the Vice President of Communications, you will serve as a primary global strategist and project manager for global communications campaigns for products within 2K's core games portfolio, setting measurable objectives, creating strategies, driving tactical execution, and measuring and reporting ROI Lead the tactical execution of these plans (with agency partners) in North America and Latin America, observing best practices in our industry and beyond, and incorporating developer feedback and insight Manage the relationship with development teams as the main point of contact for the 2K Communications department Balance your role as a strategist with personal ownership and execution of key consumer and enthusiast media relationships Monitor and analyze key campaign performance indicators and leverage insights and audience feedback to improve current and future campaign performance Manage relationship with external PR agencies and relevant vendors, accurately maintaining all product budgets and overseeing execution of agency work and prioritization of projects Work in partnership with Influencer Marketing Manager and Social Media Manager colleagues to plan compelling content and storytelling strategies that will engage fans on our brands' social media channels, as well as influencers' channels Have a willingness to complete any other reasonable activity required by the Vice President of Communications or the Communications team Who We Think Will Be A Great Fit: 2K is looking for a PR professional with experience launching video games, ongoing lifecycle management, and a personal passion for 2K's core game franchises such as XCOM, Sid Meier's Civilization, Borderlands, Mafia, and more. They are an experienced campaign strategist and project manager with a long list of established media relationships in the gaming, entertainment and tech industries. They have experience with (or at least a strong interest in) taking a data-driven approach to communications strategy. They are versed in and have experience working with social and content platforms like YouTube, Twitch, Facebook, Instagram and Twitter, and have collaborated closely with Influencer Marketing Managers and Social Media Managers in the past. Bachelor's degree in public relations, communications, English or a related area of study A minimum of 5+ years of public relations work experience to include at least one year of global exposure, including experience launching video games. PR agency experience and knowledge of videogames industry is strongly preferred A demonstrated track record of developing well-reasoned, strategic plans, and managing them to completion within scope and budget and achieving set goals Strong passion for videogames, especially real-time strategy, turn-based strategy, shooters, action-adventure and story-driven games Excellent organization, interpersonal, and written and verbal communications skills. Ability to build strong, lasting professional relationships with internal partner groups and individuals Ability to anticipate necessary next actions and accept responsibility for moving projects toward completion Strong PC skills, including MS Word, Excel, and PowerPoint. Familiarity with social listening and video analytics tools like Tubular or Synthesio, as well as social content platforms like YouTube/Twitch/Mixer is strongly preferred **Note to all candidates: Please include a cover letter when applying - thank you!**
Who We Are: In the past 10 years, 2K has established a rich heritage for publishing some of the biggest franchises in gaming. This includes blockbuster titles such as NBA 2K, Borderlands, Bioshock, WWE 2K, Civilization, XCOM, and more. During that time, we've been fortunate enough to build a passionate and driven fan base who are eager to engage with our brands on a deeper level. What We Need: 2k is looking for a seasoned leader in social media strategy, audience growth, and social brand building to join our team as Global Director of Social Marketing managing multiple labels and working across global and international teams. In this role, you will be responsible for creating, implementing, and fine-tuning our social media strategy across multiple labels and multiple platforms; working with data tools to measure and increase audience engagement on those platforms and pivot based on data results; and maintaining consistency of voice, visual signature, and editorial standards of engagement across the social media universe. What You Will Do: Develop and implement platform-specific global strategies to increase 2k label presence across Instagram, Facebook, Twitter, LinkedIn, Twitch, YT, as well as any emerging social media sites that allows us to continuously evolve and increases followers and drives engagement Clearly identify growth and engagement goals for each platform Help educate the value of social marketing and demonstrate the commercial application within the marketing funnel Develop the global v local social strategy to meet global brand needs v local marketing needs and create culture of partnerships with global and international teams Develop the overall look and feel for each label across platform specific channels Work with the creative team on content development calendar, optimization and platform-exclusive content creation across mediums to support the business objectives Work with media teams to develop organic v paid media strategy for social Develop and own data and analytics management and reporting across all social platforms. Use data tools to inform decisions. Oversee and execute posting or optimizing posts as needed, including adjusting copy, images, publish times, social partnerships and streaming Manage A/B testing and audience acquisition strategies in partnership with the brand marketing teams Work cross-functionally and cross territory, with the brand and creative teams on developing and testing new platforms and products Oversee community engagement across all platforms and use insights to more effectively engage following Who We Think Will Be A Great Fit: You have a minimum of 10 years social media experience with 5 +years managing direct and cross functional teams and a proven track record of success leading social media engagement. You possess a keen and discriminating visual eye, and are data/results focused with a proven ability to make decisions based on data. You have a strong passion for and deep understanding of all social channels and audience growth tactics with proven experience of creative, and relatable storytelling through social media. Your proficiency with social analytics/measurement and ability to recognize the difference between data and actionable insights is impressive! Your in-depth understanding of social media platforms, established and emerging, across the globe helps us identify new brand opportunities. You understand analytics tools and have a strong command of social media best practices with the ability to partner and collaborate with brand and creative teams to apply on-brand best practices. You're an eager, analytical problem-solver with a testing mindset and ability to translate ambiguous concepts into action plans. You are a highly collaborative and motivating team player who can foster growth for team members and work independently with minimal supervision.